Did you know that South Korea is a powerhouse in influencer marketing? It's no surprise that they're staying true to their title by being one of the first countries to implement "virtual influencer marketing." They've created digital humans that never age, can go anywhere they want, and can achieve anything they set their minds to. These virtual influencers are the latest craze and are created through AI technology.
Each virtual influencer has its own unique personality, style, and online presence. Some are so realistic that you'd think they're real people, while others are animated. What's really cool is that some of these virtual influencers have their own advocacies, like promoting environmentalism or #savingthebees. Virtual influencers are fruits of ongoing developments of metaverse.
It's not just the real-life influencers who are making waves in South Korea. Virtual influencers are also taking over social media apps by storm. They're present in several niches, including lifestyle, music, gaming, beauty, and sports and health. With hundreds of virtual influencers making an impact, it's no wonder that South Korea continues to lead the way in influencer marketing.
If you want to keep up with the latest influencer trends in South Korea, then you must look into its most-followed virtual influencers in 2023. We’ve made the job easier for you! Below, we curated a list of the top virtual influencers in the country. Let’s take a look!
The Best Virtual Influencers in Korea are ⬇️